Child Psychoecology Foundation participated in the first edition of Character Day in Hong Kong. The themes for 2016 and 2017 are 'Gratitude' and 'Kindness' respectively. Both characters were in line with the ten philanthropic values advocated by CPF. The Ten Principal Values of Philanthropy include : Kindness, Honesty, Respect, Openness, Gratitude, Generosity, Sympathy, Empathy, Responsibility and Trustworthiness.